It would seem a valid question. After all, if you believe the ads it is remarkably simple to create an award winning website just using a template. Just drop and drag and voila, a great website! That’s if you believe the ads.
I had one of those dads, you know, the kind who make their kids learn things so that they can take care of themselves. I am that girl who can change a tire and oil. But I don’t. I love my AAA. I love the guys at Firestone. And do you know why? Because while I can do those things, they can do it better. The lug nuts will be tight, my tires will be aligned and some small glitch that I complain about but don’t know the source of will be located and fixed. I pay for their expertise, because theirs exceeds my own.
It’s the same way with web sites. Yes, anyone can take a template and build a site. But what happens when some glitch pops up and you want it fixed? What happens when you want to really make it representative of your business? That’s where someone like me comes in. You have the opportunity to hire a professional who can take the time to get to know you and your business. Someone like me can help you create a logo that represents your brand, or freshen up the logo you have. A professional designer can get into your code and really make that “cookie cutter” template a reflection of your business. Wouldn’t you feel better knowing that your site stands out in the crowd, knowing that people who visit will know exactly what you do and what you can do for them?
So, why hire a web designer? You do it for the same reason I hire a mechanic, you don’t ever want the wheels to come off.